web·Lyz·ard ['web'li-z&rd]
Function: web site analyzer; Etymology: composed from web (as in World Wide Web) and lyzard (as in analyzer). 1 : (broadly) Automated and integrated analyzer of Web site structure and content; can be identified by its speed, accuracy, scalability, and the abundance of data gathered. 2 : webLyzard tracks topical trends and helps gain a deeper understanding of electronic content. Structural Web metrics - contrasted by region or industry - shed led on interface design and the navigational system. Currently, webLyzard mirrors and analyzes more than 10,000 Web sites on a weekly or monthly basis.
At webLyzard, we strive to systematically utilize the vast amount of information available from electronic sources (news media, corporate Web sites, blogs, social networking platforms, etc.). webLyzard provides business intelligence through trends analyses and media statistics, benchmarks, customized reports, and related consulting activities. We help marketing and public outreach managers, strategists and chief information officers alike to monitor emerging trends and improve their organizations' online communication strategies.
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